About Landing Page Pasar.Id

This project focused on redesigning the landing page of a digital platform aimed at helping users easily discover traditional markets (pasar tradisional) across Indonesia. The goal was to modernize the interface, improve user accessibility, and provide a better user journey while maintaining the cultural essence and identity of traditional markets. The revamped landing page features a clean and intuitive design that highlights key functionalities such as market search by location, featured markets, product categories, and cultural insights. It is built with a mobile-first approach to cater to users on various devices, especially those accessing the platform in rural or semi-urban areas. This revamp project not only improved the platform's usability but also helped promote the richness and relevance of traditional markets in Indonesia's digital landscape.